The Company
Everything Starts Here
The CompanyIMAGIC is the Content Architecture® leading company.
Content Architecture® prides itself on using unconventional thinking to bring together Marketing, Entertainment and Architecture as tools for creation. Using an innovative and multidisciplinary approach, Content Architecture® is capable of handling various types of projects and effectively translating ideas, facts and emotions into tangible and profitable products.
With this exceptional talent, we consistently create customized solutions adapted to the local reality, working from the definition of the initial concept to the full operation of the company.
Our 32 years successful trajectory solidified the presence of IMAGIC in the America continent, with emphasis on Brazilian territory. We have offices in Miami (USA), in London (United Kingdom), in addition to São Paulo and Fortaleza (Brazil) and representative associates in Porto (Portugal) and Kuwait City (Kuwait).
We hope that our track record of successful works can help you with your plans.
Welcome to IMAGIC!
Established in 1988 originally as a company of architecture and urbanism, IMAGIC! is currently the largest company of Architecture Content ® in Latin America. This transformation happened in 1996 with the diversity of the market on which IMAGIC! played at the time, not limited to conventional architecture, but rather gathering architecture, advertising, and marketing in an innovative way.
Our 32 years successful trajectory solidified the presence of IMAGIC in
the America continent, with emphasis on Brazilian territory. We have
offices in Miami (USA), in London (United Kingdom), in addition to São
Paulo and Fortaleza (Brazil) and Representative Associates in Porto
(Portugal) and Kuwait City (Kuwait).
We believe in refining ideas to give them sense of purpose in order to accomplish a meaningful enterprise, as people will only follow what they believe.
To assign an inspirational message for the concepts, we use Content Architecture® - an innovative approach that brings together Marketing, Entertainment and Architecture as tools of creation, design and business planning.
This exclusive technique is a formula capable of handling various types of projects by effectively translating visions, concepts and plans into a successful tangible product, positively positioning your business in the market.
Come and discover what your idea can become and meet the world of IMAGIC.
Leonardo Fontenele is an architect specialized in Entertainment Design at Harvard University (Boston, USA) who holds a degree in Amusement Facilities Management School, at Greenville Technical College (South Carolina, USA).
He worked at Walt Disney Imagineering - which is the core of entertainment and theme design for the Walt Disney Company's theme parks and hotels - where he was able to study and understand behind the scenes of the largest thematic entertainment complex in the world.
He is currently a worldwide director of the World Themed Entertainment Association (TEA) - which is an international alliance of the most talented and experienced Entertainment Industry professionals, distributed in 680 companies across 39 countries.
It is associated with the Brazilian-American Chamber of Commerce of Florida, whose mission is to promote trade relations, partnerships and investments between Brazil and the United States, as well as to the American Alliance of Museums, which is a worldwide organization supporting 21,000 museums around developing standards and best practices and strengthening the world's museum community.
Since 1988 Leonardo Fontenele is CEO and Creative Director of IMAGIC - which is recognized as the leading Content Architecture company in the Americas and has offices in the United States (Miami) and Brazil (São Paulo and Fortaleza) and has commercial offices in Portugal (Porto) and Kuwait (Kuwait) City). He currently lives between his offices in USA and Brazil and continues to lead the IMAGIC! team on many exciting and innovative Entertainment, Leisure and Brand Experience projects throughout the globe.
Since 1988 Leonardo Fontenele is the CEO and Creative Director of IMAGIC - which is recognized as the leading Content Architecture company in the Americas and which has offices in the United States (Miami), Brazil (São Paulo and Fortaleza) and has commercial offices in Portugal (Porto) and Kuwait (Kuwait City).
He currently divides his time between USA and Brazil and continues to lead the IMAGIC team on many exciting and innovative Entertainment, Leisure and Brand Experience projects throughout the globe.
TEA
The Themed Entertainment Association (TEA) is an international alliance of the most talented and experienced professionals in the Entertainment Industry distributed over 680 companies in 39 countries worldwide.
Its 7,000 members make up the elite of the creators, designers and suppliers of equipment and services for this market, having played roles key in the development and production of almost all the most successful projects Casinos, Theme Hotels, Entertainment Centers, Restaurants, shops and theme parks on the planet.
The American Alliance of Museums
The American Alliance of Museums is the one organization that supports all museums. Through standards of excellence, the Alliance strengthens the museum community.
The AAM supports 21,000 museums, individuals and companies for the development of standards and best practices; providing resources and career development of industry professionals and defending the sustainable prosperity for all museums.
Brazilian-American Chamber of Commerce
The Brazilian-American Chamber of Commerce of Florida was created in November 1981 and it is an independent non-profit organization. The mission of the Brazilian-American Chamber of Commerce of Florida is to foster business relations and partnerships in order to increase trade and investments between Brazil and South Florida.
The Chamber serves as Florida's leading organization linking U.S.-Brazil business. With over 300 members, the Chamber is one of the largest bi-national chambers of commerce in Florida and serves as a key vehicle of communication, cooperation and development for the Brazilian-American business community.